Direct Mail Campaigns

Direct mail is a strategic, 1:1 advertising medium that can serve many objectives including offers, announcements, or reminders.  Using highly selective mailing lists, direct marketers have achieved success through the millions of direct mail pieces they send out every year.

Direct mail is a popular medium because it permits customer-centric marketing (1:1 marketing) and allows response measurement, tracking, and refinement.  Current achievements in technology have made direct marketing more cost-efficient and effective.  In addition, our card subsidiary, Card Savvy, offers printing services that makes postcard campaigns even more cost-effective (click here to learn more...)

At A Figure of Speech, Inc., we specialize in hi-touch, multi-part direct mail campaigns that deliver a compelling message and spur action.  Many of our campaigns have yielded more than 15% response!  Check out our online portfolio for examples...

In addition to traditional print methods, we can help you maximize your direct marketing efforts through the use of email marketing.  Please let us know if you are interested in finding out how you can successfully market to your clients using the Internet.

Please contact us for more information or to set up an introductory appointment where we can discuss direct mail strategies and show you our portfolio in person.  We look forward to working with you on your next direct mail piece!