Trade shows and industry events — although a more traditional marketing strategy — are still an effective way to reach your prospects and stay in touch with your customers. The challenge is to do more with less. Sure, research and purchasing is taking place more online, but it's impersonal. At trade shows, attendees are able to "kick the tires" and really interact with companies they are interested in doing business with. And those companies have a better chance to convert leads if they are managed correctly.
I not only approach event planning with both a creative and strategic focus, but with a pulse on lead generation and return on investment. From booth design to pre-show and post-show tactics (print and online) to in-booth promotions and traffic drivers, I can help ensure your trade show experience is exciting and profitable, not exhausting and expensive.
Need help "manning the booth" at an upcoming event? I have also worked trade shows for my clients and can be an on-site resource for you as well.
Below is a sampling of trade shows booths and trade-show related items I have created for some of my clients. Note the links with red stars next to them represent my top five favorites.
Abacus | DoubleClick | Epsilon (click here for a comprehensive portfolio)
Annual Catalog Conference
MOM (Marketing Operations Management) Show
Custom Environmental Services, Inc.
Health Promotion Management, Inc.
Nakoma Group Enterprise Solutions
StrucSure Home Warranty
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